Richard Westenra

Hi there, welcome to my new website, and in particular to my new blog.
Rather than a regularly-updated column, I plan to use this blog to publish occasional observations, links, or discussions. I make no promises as to the frequency, regularity or quality of posts. I’ll try to post as often as I can, but if there’s a trade-off between posting frequently and posting good content, I’ll choose the latter path. It’s a slippery slope from humourous observations about yoghurt to stereotypical weblog navel-gazing, and it’s one I hope to avoid if I can.

This winter I’ll going on a ski road trip from late July until sometime around October. During this time I’ll be voluntarily homeless as I take to the road in my venerable ‘89 Bluebird wagon to embark upon the mystical Great Winter Roadtrip. My mission: to explore every one of the 12 ski fields on the Chill pass before the winter comes to a close. To see how I’m doing, keep checking my blog for updates from the road when and if I find internet access – or to find out whether I’ve yet succumbed to hypothermia.

In the meantime, I’ll be posting a few old notes from facebook and the like, so expect to see some old posts pop up in the next month or so.

A secondary reason for maintaining a blog on this site is that it’s good practice for SEO. Blogs are great for attracting hits from search engines, because search engines love content. As search engine spiders crawl the web indexing pages, they don’t see the design of a page, they can only read text. Therefore the best way to attract them is with copious quantities of keyword-rich text. Which really just boils down to my being a marketing whore, in the end .

Anyway, enjoy the site!